We offer three levels of engagement to suit different project sizes and Client needs:Tactical Product DesignA fast, focused design service ideal when the brief and delivery route are already clearly defined. This functions as our flexible, freelance-style support.Operational Product DevelopmentLight touch, structured project management designed to work smoothly alongside in house design or engineering teams.Strategic Project DevelopmentOur full agile project management approach, providing a robust and adaptable design route for complex, high ambiguity projects — ideal for cutting edge development, start ups, or clients without internal design management capability.
We have the In-house tools and equipment needed to develop new products, including-:•3D scanning•3D RP printing SLA, FDM•Laser cutting•3D Cad•Metal Fabrication MIG TIG•Sheet metal folding•Vacuum forming, Vacuum casting•Milling, TuringWe also have an extensive supplier, subcontractor and manufacturing network, and collaborate with trusted partners across technology sectors.
No, we’re a small but highly experienced consultancy. Since PDL began in 1999, the products we’ve designed have been used by more than 300 million people worldwide.Our size is a strength: it keeps us agile, flexible, and cost effective, allowing us to adapt quickly to new sectors and deliver high quality work without the overheads of a larger agency. We thrive on cross sector challenges, reflected in the diversity of our portfolio
Steve MiddletonB.eng(hons) M.Des.Eng (RCA) DipIC MIED C.eng
Principal Designer & Studio Founder, and leads strategy, design, and project delivery A professional Chartered mechanical engineer, with an EITB apprenticeship, BEng(Hons) and Master’s degree from the RCA and Imperial College and former member of the IMechE, IET, and IED.In the 1990’s Steve worked in London design consultancies, and for 30+years has delivered products for global brands and is named inventor on several international patents.Leading PDL’s most challenging projects, Steve also teaches as an Associate Lecturer on Degree and Post Graduate Product Design programmes at local universities, helping to shape tomorrows designers.
•Brands and clients worked with over the last 30 years, directly, as a development partner or as a subcontract design resource for intermediary clients
We turn ideas into real products and commercial opportunities. As a product design and development studio, our strength lies in the breadth of experience gained across multiple sectors. We apply this cross industry insight to every new project, bringing fresh thinking and genuine innovation. By integrating design and engineering from the start, our process delivers clarity, efficiency, and reliable results… on time and on budget.•Industrial Product Design•Product Development•3D CAD Engineering•Design for Manufacture•Rapid Prototyping
Industrial Product DesignProduct Development3D CAD EngineeringDesign for ManufactureRapid Prototyping
